Tan Kylyn is a Singapore-based Art Director at Publicis Chemistry, where she spends most of her days making things look good and mean something.
As a creative, she strives to make content for others. For herself, less so – as you can probably tell from this bio.
Brands
DBS Treasures | Disney+ | Disney Studios | Far East Hospitality | GOMO | Health Promotion Board | Huawei | Infocomm Media Development Authority | KFC | National Council of Social Service | Nespresso | Singtel | Visa
Experience
Publicis Chemistry: Art Director (June 2024 - Present)
Havas Socialyse: Art Director (October 2023 - May 2024)
Publicis Groupe: Junior Art Director (July 2021 - September 2023)
Fable: Design Intern (May 2020 - July 2020)
Freeflow Productions: Director’s Assistant (January 2019 - July 2019)
The Flying Kick Asia: Producer's Apprentice (April 2018 - December 2018)
Goodfellas Consultancy Singapore: Creative Intern (March 2017 - June 2017)
Education
LASALLE College of the Arts: BA (Hons) in Design Communication (2019 - 2021) – First Class Honours
Singapore Polytechnic: Diploma in Visual Communication and Media Design (2016 - 2018) – Diploma with Merit
Fairfield Methodist School (Primary and Secondary): PSLE and ‘O’ Level (2005 - 2014)
Work Achievements
Singapore Media Marketing Awards 2025: Best Data Driven Campaign, Best Brand Engagement Campaign, Best Campaign with a Small Budget – 1 Gold,1 Silver, 1 Bronze
Gongs Award 2024: Breakthrough on a Budget: Social & Influencer, Best use of Real-Time Response, Best use of Social Data & Insights, Innovative Use of Influencers – 4 Silver
Effie Awards 2024: Internet, Telecom & Software – 1 Silver
TikTok Ad Awards 2024: Best Branding Campaign – 1 Shortlist
Hashtag Asia Award 2024: Best Real Time Response/Newsjacking, Best Social Brand Launch/Relaunch, Best Social Media Analytics and Insights, Best Social Media Campaign: TikTok/Douyin, Best Social Media Innovatio, Best Social Media Partnerships: Influencers – 3 Gold, 3 Silver
Shorty Awards 2024: On a Shoestring, Local Campaign – 2 Shortlist
Effies Awards 2023: Brand Content & Entertainment advertising (Products & Services) – Bronze
Hashtag Asia Award 2023: Best Social Brand Launch, Best Integrated Social Media Campaign, Best Video in a Social Media Campaign – 1 Gold, 1 Silver, 1 Bronze
Markies 2023: Most Effective Use (Video), Most Creative Launch /Re-Launch – 1 Silver, 1 Finalist
Personal Achievements
Featured on Channel News Asia (2023)
Winner of VSCO x HDClub Plaza Creative Fund (2023)
Municipal Services Award 2022
Work featured on The Straits Times (2022)
Featured at OPEN STUDIOS, a first-ever partnership between Cineleisure and LASALLE College of the Arts (2021)
The Crowbar Awards 2021: Good, Digital & Innovation — 1 Gold, 1 Silver
Featured on Lianhe Zaobao (2020)
Shortlisted Netflix Poster Design (2020)
ASPaC Awards 2019 — Merit Award, nominated to exhibit at ASPaC Awards 2019 exhibition in Tokyo and Osaka
Singapore Design Awards 2018/2019 — Platinum
‘Hear and Now’ Inter-school Short Film Competition 2018 — Best Short Film
The Crowbar Awards 2018: Advertising, Digital Innovation, Film & Photography — 6 Silver, 5 Bronze, 3 Finalist
Singapore Polytechnic: Orient Design Award (2018)